1. Startup

DOKU Launched Popazop and Booked Rp 6,5 Trillion Total Transaction in 2014

It is most likely that DOKU payment gateway is currently enjoying the positive tide of Indonesian e-commerce industry. Just take a look at the platform’s latest milestone, in which the team claimed that they have flawlessly managed a big sum of transaction, up to Rp 6,5 trillion, during this year. In regard to the e-wallet service, DOKU Wallet has been 700% bigger in term of total number of transaction compared to last year’s figure.

Another DOKU’s product, the DOKU Myshortcart, has also been delighting, noting three digit of growth with 380% more transaction handled.

Riding on this pleasing momentum, DOKU Wallet released Popazop, an interactive platform where all 100.000 DOKU Wallet’s active users can shop at all DOKU’s registered partnering merchants.

Pozapop is there for those who want to get involved in Indonesian e-commerce industry. Being displayed in the form of animation and HTML 5-based navigation, this surely is not your regular marketplace. Users are taken to a whole new dimension where they can shop at a fleet of virtual shops and, this is the coolest part, enjoy the real-time traffic of consumers, who are animated as characters, as if they were at a real market.

Popazop also allows the users to participate in various fun yet challenging games and, of course, get awarded. The platform also plans to add more attractive features, like Where’s DOKU, Friends with Benefit, and Ngantri Online.

From the merchants’ point of view, Popazop is a classroom where they can study about how to start an online business, understand business performance, and get the feel of having their own self-promoted e-commerce website. Good thing is, it’s all for free.

“We are very proud to be a part of the dynamic Indonesian e-commerce industry. As a electronic payment solution provider, we have served both local merchants who want to make their business online and foreign merchants who look to enter Indonesian market,” DOKU’s Chief Marketing Officer Himelda Renuat claimed.

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Disclosure: DailySocial is Popazop’s media partner