1. Startup

LINE Invades Trivia Games Segment by Introducing T-GO!

Indonesia is the first to enjoy this service

Aims to present an interesting game for millennials, LINE launched a game called T-GO !. Indonesia became the first market to enjoy it because its millennials are considered tech savvy and adaptive for new innovations.

This game promoting trivia concept (general questions), will randomly present in the app, offering prize up to Rp 50 million.

Previously, LINE has held some mobile game trials, including LINE Disney Tsum Tsum. Through this latest game, LINE offers a new entertainment industry format which allows users to compete in the live broadcast quiz. T-GO! is currently available on the iOS version.

"We're very pleased to introduce new trends for the mobile entertainment industry in Indonesia. We believe T-GO! will match the needs of Indonesian mobile users who are always excited about new things," Dale Kim, LINE Indonesia's Managing Director.

For T-GO! LINE is yet to partner with any specific brand.

"Not only entertaining, T-GO! will enrich users' knowledge with various topics. Users can also get the chance to win the prize at the end of each game. Therefore, T-GO! can be a fun and useful all-in-one mobile entertainment app," he added.

Previously, LINE had introduced local sticker products made specifically by Indonesian developer. The company said, total local creators joined LINE was more than 56,000 in 2016. In 2017, it exceeds 100,000 and has reached more than 145,000 in 2018. Another LINE's feature claimed to start earning is LINE Today.

Original article is in Indonesian, translated by Kristin Siagian

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