The Gravity of Multifinance Services Acquired by Tech Startups

Atome acquired PT Mega Finadana Finance (currently PT Atome Finance Indonesia), adding up to the fintech lending companies seeking to expand, especially in the consumer goods financing sector.

Prior to Atome, Kredivo has acquired PT Swarna Niaga Finance (currently PT FinAccel Finance Indonesia). Apart from fintech companies, Traveloka has acquired PT Malacca Trust Finance (currently PT Caturnusa Sejahtera Finance) to operate Traveloka Paylater.

In an official statement, Atome Financial Indonesia's CEO, Wawan Salum said, "This acquisition is a proof of our commitment to grow our business in Indonesia, aiming to serve our partners and consumers better in providing customized financing and loan options."

Since 2017, Atome Financial has established partnerships with some of the world's leading financial institutions providing more than $200 million in funding and credit facilities to promote financial inclusion.

Wawan claimed, the company has cumulatively served more than 5 million users and has provided loans of more than $1 billion to empower merchants and consumers. "This acquisition will not only accelerate our rapid business expansion, but also contribute to a stronger and healthier lending and financing ecosystem in Indonesia," he added.

DailySocial asks some follow-up questions to Wawan, but he has not written back to the date this article published.