[Simply Business] The Need For Collaborating and Networking
This is not the first time it happened and it sure won't be the last. Most collaboration and ideas are born outside of formal meetings. Most of the big deals of my life were born over drinks, at an after-play at a basketball court or just hanging out with friends and future partners. Formal meetings are just for the sake of formality and signing documents.
Which is why it is very important to get out there. Make yourself available and be connected outside of your usual circle. Know your peers and connect with them on a routine basis. Deals happen a lot quicker when you're dealing with friends.
When going to a conference, don't only attend the sessions but jump in at the after party. That's where you can really connect with people and talk on a more informal situation. If you're interested in collaborating with someone, don't hesitate to ask them if they would like to have lunch with you so that you can connect further with them. Avoid dinner if you can though, that might give them the wrong signal.
When suggesting a collaboration, think about what value can you bring to the table. Don't be selfish and demand all the benefits for yourself. Help them and they will gladly help you back.
Don't be an annoying prick though, be reminded that people are busy so be polite and don't force your way to get to know people. It's kind of like in high school, hang out with the popular kids so that you can elevate your social status. Only now it's not about social status but it's about excelling your business and doing collaborations.
Deals don't happen in the meeting rooms, they happen outside of it. So good luck, get out of the office and mingle!
*geekball is a basketball pickup play that we do every tuesday at 5-7pm.
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