Indonesia Internet Association Develops Platform For Selling Legal Music Content

Asosiasi Penyelenggara Jasa Internet Indonesia (APJII) – Association of Indonesia Internet Provider is developing a platform to sell legal music content. This business scheme is a response from Internet Service Provider (ISP) of APJII in dealing with the development of technology business. According to APJII, as reported by Detikinet, telematic business is now growing to content, platform and app development.

On the other side, by the existence of this platform, ISP will block music content illegal downloading. When one of its users downloads an illegal content, ISP will be notified and block the content. This scheme is expected to be able to eliminate the spread of illegal music.

APJII’s developed platform is basically similar to the platform owned by cell phone vendor or platform developer such as Nokia Store or iTunes. ISP will receive something from each of downloaded music content. This profit sharing scheme is still discussed with music industry player. The scheme will be based on songs, KB of data or other policy.

APJII also thinks on ways so downloaded legal content will not be misused and reuploaded as illegal content.

Sammy Pangerapan, Chairman of APJII, says that the policy to use this sharing platform will benefit every party. ISP can develop its business, local music will be more appreciated and the public will be educated about the importance of copyright. Of course, the price of the content in this platform will be decidedly normal and acceptable by customers.

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