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Astra Group's Digital Transformation Through Moxa Integrated Financial Product
Gaining positive market feedback with 3.5 million downloads; still focused on strengthening inclusive synergies
Kristin Siagian - 27 August 2021
For the last few years, Astra Group has started to perform digital transformation. In the manifestation, the company has three main approaches, modernizing its core business, creating new and innovative sources of income, and investing in products in the digital ecosystem.
Through several subsidiaries in the field of digital development, Astra has delivered a number of products in various service categories, including AstraPay, CariParkir, Sejalan, Movic, and SEVA. Recently, Astra Group through PT Sedaya Multi Investama (Astra Financial) launched a digital financial platform named Moxa.
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