Grab Partners with Yummy Corp to Expand Cloud Kitchen Coverage
It's not a strategic move for Grab doesn't provide investment
Grab announced a partnership with Yummy Corp to expand the business scope of culinary entrepreneurs in Indonesia. As combined, the two companies now operate more than 80 cloud kitchens throughout Indonesia.
In a virtual press conference today (8/2), Grab Indonesia's Country Managing Director Neneng Goenadi emphasized that Grab doesn't provide any investment for Yummy Corp in this collaboration. It's only in the form of an MoU from the two companies to support culinary in Indonesia.
"The collaboration with Yummy Corp is based on a shared vision to offer new concepts in the culinary industry as a form of Grab's support for this industry in Indonesia," she explained.
In a separate official statement, Yummy Corp's Co-Founder & CEO, Mario Suntanu said, "Our mission is to support culinary entrepreneurs to grow in the new digital era by providing managed expansion solutions through cloud kitchens. We are very pleased to be working with them. Grab to take the mission of the two companies to the next level, where the speed of expansion, quality of food, and customer satisfaction will always be our main focus."
The next implementation of the collaboration is that Yummy Corp will provide operational management including recruiting more staff at GrabKitchen, Yummy Corp merchants are incorporated into the GrabFood platform and access the features in it, so they can receive maximum benefits.
Eventually, encouraging innovation in the culinary industry through collaborations with brands and chefs. Grab and Yummy Corp plan to work with culinary entrepreneurs to create new concepts, test them on the GrabFood platform, and develop them in the cloud kitchen networks of Grab and Yummy Corp.
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