Discovering the Mission Behind Northstar Group and Google's Joint Business Plan

In 2021, Northstar and Google have agreed to form a joint business plan. It's to focus on accelerating the growth of the digital economy in Southeast Asia.

Northstar Group's Director, Henky Prihatna said to DailySocial that the two companies will share roles. As a private equity firm, Northstar will focus on investing and allocating resources to provide local market knowledge. While Google will help a lot on the technology part, it also teaches best practices from global case studies.